Tent Caterpillars provide a one-stop-shop for any hungry bird looking to fill up on protein. The Assemble Affiliate Network acts as a one-stop-shop with the tools you need for your affiliate marketing program to succeed.
Snakes shed their skin when they've outgrown it or to get rid of parasites living on their skin. Affiliate marketing offers a "new skin," or a new way of doing advertising, for people tired of chasing vanity metrics.
Affiliate marketing is your performance-based solution to stop paying for clicks and start paying for conversions.
Whether you’re a seasoned marketer squeezing every drop of Return on Investment (ROI) out of your budget or a CEO trying to figure out what your marketing team’s report means, there’s a better way.
Affiliate marketing lets advertisers pay for results, not traffic.
Affiliate marketing is a type of performance marketing where brands pay for results, not traffic.
That means instead of trying to bridge the gap from cost-per-impression to cost-per-click to cost-per-lead to average lead conversion rate for a total customer acquisition cost, you only pay for conversions and the conversions are tracked.
We’ve all been there—the totally off-topic, off-brand ad interrupting what would otherwise be a great piece of content.
Consumers are tired of irrelevant ads. When advertisers partner with the right publisher affiliates, their content becomes relevant because the publisher affiliate’s platform pairs with their product.
Because publishers are incentivized by conversions, they have to be strategic about the products and services they promote or they’ll lose their audience.
Affiliate marketing falls under the umbrella of performance marketing.
Sometimes it’s called partner marketing, sometimes it’s called performance marketing. It means the same thing: affiliate publishers are paid based on the actual sales they drive so the better a publisher performs, the more money they make and in turn, the more money a brand makes.
Skip right over vanity metrics like cost-per-impression or cost-per-click and cut straight to the sale. Said otherwise, you only pay for what converts.
There are four key players: the Advertiser, the Network, the Publisher, and the Customer. Networks pair Advertisers with Publishers who have a content platform so that the Publishers can make money by promoting the Advertiser's products and services. Networks manage the monetary relationship between the Advertiser and the Publishers. When there’s a sale through a Publisher’s platform, the Publisher gets paid by the Advertiser through the Network.
Giraffes don’t need a lot of sleep. In fact, they require 5-30 minutes of sleep in a 24 hour period. Much like giraffes, the Assemble Affiliate Network doesn’t need sleep and can create ads that convert at any time.
Affiliate marketing is a great solution for retail, travel, entertainment, fashion, e-commerce, and anyone who is tired of paying for clicks and impressions without knowing when (or even if) they convert.
Effort-based marketing is paid for by cost-per-click (CPC) or cost-per-impression (CPM), and it’s expensive. As it becomes increasingly difficult to afford brute force content marketing and ad spend; why not dial it in with affiliate marketing?
Content is an amazing investment that can drive both organic and paid traffic and lead to excellent conversions. But creating that content can carry a heavy price tag.
The beauty of affiliate marketing is that your brand gets to partner with a publisher who’s already creating compelling and trusted content.
Platforms like Facebook and Instagram can change their algorithms, features, and behavior without notice, leaving your ad spend and campaign efficacy in the lurch.
With the ever-changing rules, increasing costs of advertising on social and digital platforms, and lackluster results, you know in your gut there’s got to be a better way! Affiliates! You’ll get tired of hearing us say it, but it’s true.
Publishers are incentivized by conversions, so they must have quality content. Consumers like and trust the content, which leads to sales. So, making money is about partnering the right brands with the right publishers, it’s that simple.
Do you get really excited about what you sell and how it could solve someone’s problems, but struggle to reach the right audience?
Affiliate marketing is a great solution because affiliates have targeted audiences who trust them and are likely to follow their recommendation, and then click and convert when it comes to product recommendations.
Yes? We’re not throwing everyone together, but it really can work for all of you!
If you have a product or service for a specific audience, affiliate marketing makes so much sense.
Affiliate marketing is one of the fastest-growing marketing channels for a reason, it works. It gets your product in front of highly motivated people, in context, so you’re actually helping people find what they need.
If you’re looking for a way to decrease your ad spend, increase and automate your content production, hone in your messaging, and reach your audience, affiliate marketing is the right next step for you.
When it comes to choosing an affiliate network/provider, there are several things to take into consideration.
You’re looking for a partner to help pair you with the right type of affiliates. They’ll also manage your financial relationship with the affiliates, so you want to partner with someone who will care for your affiliates' financial well-being.
There’s a lot of different things to think about but here are some of the most important things to think through:
When you know the answers to these questions, you'll be able to find the right affiliate network for your business.
Growing brands know affiliate marketing is a powerful way to convert business. But so many affiliate programs struggle to keep up with the demand of numerous assets that their affiliates need.
And let’s face it—while affiliates are amazing audience builders, they often don’t have the luxury of advanced degrees or experience in marketing, analytics, or the other skills necessary for creating ads made to convert.
That’s why Assemble created the Affiliate Ad Network. Our platform acts as the glue between the Publishers, Advertisers, and Networks; we make affiliate marketing work and make it work well.
Our platform efficiently creates quality ads, has full-featured campaign management, and produces robust analytics.
Publishers can get quality ads that convert. We worked with advertisers to build a platform to provide their publisher affiliates with on-brand ads that convert.
With our tools, Advertisers can create custom messages at scale with brand, product, and inventory assets, which are connected to analytics.
And to top it all off, ads never go stale or get “lost in the wild” because there is a link to every ad placed by publishers. Need to update your logo? You can update all the ads instantly. Need to replace an ad? Again this can be done instantly.
Advertisers can run multiple campaigns that can be configured to specific windows of time, product collections, select publishers, curated ad types, layouts, and color themes. Want to run a Black Friday campaign? You can set that up in September and run it in November.
Analytics allow advertisers to improve their assets over time and the overall effectiveness of their affiliate program.
Publishers can choose the assets that best fit their content, resulting in personalized ads that inspire customers and lead to conversions.
Brands who partner with Assemble see greater ROI in their affiliate marketing programs because their publishers have quick and easy access to ads and tools that help them automate and optimize their promotion of your products and services.
Consumers see the right thing in the right place at the right time, leading to a conversion resulting in a happy customer, a paycheck for the publisher, and an increased ROI for the advertiser.